In our last blog series, we discussed how important and exciting Instagram Stories can be for your company and your ad campaigns. In this blog series, we are going to be discussing the pros of adding Facebook Stories to your workflow!
Hello Summerville! It's been another strange few weeks. We are still open and operating, and very thankful to our clients during this time. We are also very thankful to do our business online and in the safety of our own homes. While we are still very busy, the safety of our clients and employees is at the top of our priority list. How much are you appreciating Google Hangouts, Google Duo, Zoom, Skype, and all platforms of video chats right now? We certainly are! Seeing the faces of our clients and employees right now in this digital fashion is so needed and so important. In turn, making the most of your digital fingerprints and social media platforms for your company is more important than ever before. We are all on our phones and computers more than we have been in the past, for work, to fill up our free time, and to keep some sort of normalcy in our lives. This is the best time to stay in touch with your customers and your audience, while they are sitting there waiting on their phones and computers just like you are. A reminder of your appreciation of them, that you miss them, and that you're thinking of them will be very appreciated and will help your company during this difficult time. It will also help amp you up to business speed once everything returns to normal again. We have just wrapped up our blog series on the importance of using Instagram Stories. We thought the next set of blogs should focus on the importance of using stories on Facebook and its many benefits. And believe us, there are quite a few!
Think of how important and fun videos have become on all of our Facebook feeds, both on our professional personal Facebook pages. For the first time in history, social media is finally being used for what it is created for, thanks to the current situation. It is bringing us all together and keeping us in contact. We need one another more than ever, and having a personal connection via your social media platforms is the perfect way to do so. Why not stay connected to your clients, followers, and audience in a personal way to help everyone stay focused and positive? For the first time in our known history, you get to have face to face personal interactions without asking anyone to leave their couches or homes. As a matter of fact, you wouldn't want it any other way.
Similar to Instagram, Facebook stories are one of the newest ways to connect and show off your brand and company in a very fun and creative way. The videos you post on Facebook stories last the same 24 hours and provide a very user-friendly platform for anyone who wants to create a live video, post a video onto your stories, or upload a video or picture to your stories. Think about it in terms of numbers. Facebook has over 2.23 billion active users every month. That is over three times the amount of users that its story rival Snapchat has. That is a HUGE group of people that could become potential customers and followers, and they are just waiting to meet you!
This is a great place to start! Don't worry, we still have a little bit more to share. That is the glory of a two-part blog! We get to see you again (virtually, of course) and you get to keep on learning! Stay safe, stay healthy, stay smart. We are here for you Summerville. We are in this together and we will get through this together!